- Mapping and Markets – the external influences and
- Mechanism and Motivations – the internal factors.
Around these four axes the Basic Business Elements – specific to an organisation, are identified. These basic elements are what make the planning circle dynamic. Each element is interrelated with the others, allowing the small enterprise-person to quantify specific goals and ensure that all elements of the business plan (goals and objectives) are appropriate and achievable.
The DPC has been used as a planning and a facilitation tool to allow SMEs; NGOs and other organisations affected by both internal and external stakeholders, to identify the particular sources of influence on their enterprises/organisations and how these influences have, or could, manifest themselves. The DPC can then be used as an operational tool to aid project definition; partner (donor) selection; proposal preparation and project management & delivery
